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Delight Africa
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  • Bridging The Gap Between Fashion & Technology : Ananse Africa.

Bridging The Gap Between Fashion & Technology : Ananse Africa.

  • Categories Blog
  • Date July 1, 2024
Fashion Technology.

Delight School of Fashion and Design had the privilege of hosting a transformative workshop by Ananse Africa, a pioneering ecommerce platform dedicated to showcasing African fashion to the world. This collaborative event marked a significant step forward in empowering aspiring fashion designers with the digital skills needed to thrive in today’s rapidly evolving industry.

Fashion Technology Training by Ananse Africa at Delight Technical College.

Ananse Africa is more than just an ecommerce platform — it is a visionary initiative that seeks to revolutionize the way African fashion is marketed, sold, and perceived on a global scale. With a mission to lead the digital transformation of Africa, Ananse Africa is committed to educating individuals on digital marketing strategies and fashion technology, empowering them to leverage the power of the internet to grow their brands and reach new audiences.

Training on building a fashion brand on social media by Ananse Africa at Delight Fashion School.

The workshop at Delight Technical College was a testament to Ananse Africa’s dedication to fostering innovation and creativity within the African fashion industry. Through engaging presentations, hands-on demonstrations, and interactive discussions, students gained invaluable insights into the latest trends in digital marketing, ecommerce strategies, and fashion technology.

Social Media Marketing Training by Ananse Africa at Delight School of Fashion Design.

One of the key highlights of the workshop was the emphasis on the importance of embracing technology as a tool for growth and innovation in the fashion industry. From utilizing social media platforms to showcase their designs to implementing data analytics to better understand consumer preferences, students learned how to harness the power of technology to elevate their craft and expand their reach.

Fashion Design Student , Cadonie Omosa, during Q&A Session.

Moreover, Ananse Africa’s commitment to supporting African fashion designers was evident throughout the workshop. From providing practical tips on building an online presence to offering guidance on creating compelling digital content, the experts from Ananse Africa equipped students with the knowledge and tools they need to succeed in the digital age.

Fashion Design Students learning how to check social media analytics and make data-driven decisions.

As the workshop came to a close, students left feeling inspired, empowered, and ready to embark on their journey as digital-savvy fashion entrepreneurs. With the guidance and support of Ananse Africa, they are well-equipped to navigate the challenges and opportunities that lie ahead in the ever-changing landscape of the fashion industry.

In conclusion, the workshop by Ananse Africa at Delight School of Fashion and Design was a resounding success, serving as a catalyst for innovation and transformation within the African fashion community. By bridging the gap between fashion and technology, Ananse Africa is paving the way for a brighter future where African fashion designers can thrive and flourish on a global stage.

Join us in bridging the gap between fashion and technology by enrolling to our digital marketing courses and digital fashion courses. Visit our website, call us on +254722533771 or visit us at Delight Technical College, Muindi Mbingu Street, Opposite Jevanjee Gardens, Nairobi Kenya.

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